Difference Between Search Engine Optimization in Atlanta And Search Engine Marketing Posted On : Dec-07-2011 | seen (134) times | Article Word Count : 440 |
Recently Royce Freeman Jersey , someone asked me the difference between search engine optimization and search engine marketing. Generally, it is seen that both the words are often confused by experts, here's a take on SEO and SEM which will give you a brief idea on both. Definition of Search Engine Optimization:
The process of building pages in such a manner which enables them to rank on the top most level is defined as Seo Service Atlanta (SEO). These are ranked by using specially designed algorithms by the search engines such as Google Phillip Lindsay Jersey , Yahoo and many like them, which are generally displayed on the left hand side of the page. The search engine's algorithm independently determines keywords and other relevant text contents which are based on relevance to the search phrase. To determine the relevance of the indexed pages for a particular search phrase the engines use mathematically designed algorithms to get the job done. The algorithms generally work on 'on the page' such as words used on the page, the location Joe Flacco Jersey , repetition etc, and also work on 'off the page' links pointing to the page, the popularity of the site etc.
Search engines are indexed by HTML code John Elway Jersey , where the website needs to get designed in the first place by using the code, before it is ranked by the engines. The search engines are effectively text browsers with no plug-in facility such as there is no usage of Macromedia Flash or JavaScript. This means if the site page can't be seen or read then no search engine would be able to index it. It is therefore; recommend that a website must be indexed to draw attention of the search engines.
Definition of Search Engine Marketing:
The short text advertisements which generally appear at the top or down the right hand side of the search results are termed as Search Engine Marketing. They are often recognized as "sponsored results" or "sponsored Links". Such advertisements are generally purchased from Google "the Google Adwords product, Yahoo Search Marketing and many like them. To purchase an advertisement the advertisers place bids in a never ending 24*7*365 auction to determine the highest placed advertisement. The advertisers also take help from Google's system known as Click Through Rate (CTR) to serve the purpose. The process used by search engine marketing is basically referred as "pay per click" (PPC services) advertising where the client needs to pay when he clicks on the advertising link Dre'Mont Jones Jersey , and not during the display of the advertisement.
The delivery of text advertisement takes place only in response to 'trigger' words typed into the search box. Once the surfer types in a search phrase, the PPC advertisements which are connected to bid on the phrase are displayed this guides the user to the relevant advertiser's website. At this point, the search engine鈥檚 advertising partner charges the advertiser's account for the 'click through' procedure. Planting indoors is becoming popular especially in industrial areas where there are lesser placse to grow plants and flowers. Using grow lights Drew Lock Jersey , plants can access sufficient amount of light enough to sustain its plant cycle in order for it to grow healthy.
Moreover, when buying your first grow light, you must keep in mind that safety and quality of the product should always be on the top of your list. There are several Regulatory Product Certification Marks that you could stumble upon buying. The UL (Underwriters Laboratories) Listing Mark Product that carry this mark passed the Underwriters Laboratories published Standards for Safety Dalton Risner Jersey , this mark is usually carried by appliances and computer equipment, smoke and carbon monoxide detectors, fire extinguishers and sprinkler systems among others. UL is one of several companies approved by US federal agency Occupational Safety and Health Administration (OSHA). OSHA maintains Nationally Recognized Testing Laboratories list which are approved laboratories that met the certification standards of wide range US products. The ETL (Edison Testing Laboratories) Listing Mark Edison Testing Laboratories Listed Mark is proof of product compliance to North American safety standards like electrical Noah Fant Jersey , gas and other safety standards. ETL Listed Mark products usually passed the ITS, which indicates that the product has been tested and met the minimum requirements of U.S product safety standard. This also incorporates that the manufacturer will be regularly audited to ensure product quality and will be inspected regularly to ensure company performance. CSA (Canadian Standards Association) Mark
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