Plaudern zum Thema » Marketing is a science

Voracity is a very powerful emotion that Authentic James Neal Jersey , if harnessed properly, can be both self-serving and profitable for any business. The secret is to find a way to create an environment where selfishness can and will serve two masters. How can that be done? I'm glad you asked!

Remember why you came to work today Tomas Tatar Jersey , and be honest with yourself. Your first answer (company line) is that you wanted to get started on making your company the best and most highly-respected in the nation or the world. But ask again, this time giving yourself a chance to reflect a bit further. OK Alex Tuch Jersey , so you might have come to earn a paycheck so that you can pay the bills and possibly have a little left over to spend on yourself. The introspection continues: Will I have more income than expenses this week? Will I be able to take a vacation? Can I afford to go out to diner tonight rather than having to eat at home in front of the television? Suddenly, your honorable corporate mantra seems a little less believable. You聮re horrified with yourself.

Don't be ashamed. Aligning personal goals with professional objectives is the win-win of management today. Every employee in the company must clearly understand that the way they make more money is for the company to make more money. They must understand how going the extra mile will result in their personal gain. How will they be able to improve their lives by improving the service or products the company has to offer?

Compensation plans that are too complicated or take too long from the time of service to reward are not the answer. False hope and empty promises will do more to decrease morale than any other aspect of management. Reward programs must be easy to understand Nate Schmidt Jersey , directly tied to measurable outcomes, and frequent in nature. When you start to see small increases in your pay over a short period of time it will motivate you and others to keep up the good work.

Core Beliefs by Functional Area

Strategy

The best strategic plans are the ones that actually get executed

The obvious is hard to do

Good management is not a luxury and is more important in hard times

Great companies are always defining and refining their strategy.

You have to know why your are in business

Great companies are constantly re-investing in themselves

Understanding the value of taking risks is key to growth

Well-managed companies make more money

Organizations are as goodbad as their leaders

Achieving shared vision and alignment is a constant struggle

Management requires and is a discipline

An outside view adds value Jonathan Marchessault Jersey , perspective can be limiting

People

We聮re all equally limited and empowered by our experiences Great companies have historystories ?well-defined culture Leadership and management go hand in hand but are not the same things Achieving shared vision and alignment is a constant struggle Great companies are constantly learning organizations Empowering employees to an ownership mentality is key to success Individuals have the potential to do great things, leaders must learn to unlock it Great companies have historystories ?well-defined culture Communication is always happening Brad Hunt Jersey , the real question is are you a part of it?

Process



Hard work doesn聮t necessarily equal profits

Activity is not productivity

Process with the right amount of structure & freedom is key to success

Tools are essential to producing work

Quality is never a trade off

Customers are the reason we are in business

Marketing is not a dirty word

Marketing is a science

Selling doesn聮t start until the potential customers say "no"

Business doesn聮t start until you sell somebody something

Business doesn聮t start until you sell somebody something

Cube Management provides sales acceleration services to emerging growth and mid-market companies in the technology, manufacturing William Karlsson Jersey , healthcare and business service sectors. The experts at Cube Management work across the entire spectrum of marketing, sales and business development to provide customized solutions that drive revenue and profit growth. Cube Management combines Strategy David Perron Jersey , Process & People to produce winning results.


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